I’ve just been alerted to the genius of this new Virgin interactive video thingy by Mother New York (cheers K-Mac). It’s a corking mash-up of clever technology and brilliantly crafted mentalism which simultaneously manages to do a totally direct sales job. The blink recognition thing is cool but the way the VO keeps flowing seamlessly across the various different videos is mind-blowing. The video above is a trailer for the experience. Click here to be ‘BlinkWashed’. Seriously impressive stuff.


About antmelder
Executive Creative Director at Host/Havas Sydney; passionate vegetarian; lover of books, boxing and Bruce Springsteen.

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